Huge opportunity for holiday park growth in 2021, experts say

THERE is a “real opportunity” for further growth in the UK holiday market in 2021, with all indications looking “very positive”.

That is the view of property consultancy experts Sanderson Weatherall, who claim that staycations are here to stay – despite a second national lockdown.

Adam Burkinshaw, Caravan & Holiday Parks Specialist for the company, said: “As we write indicators for 2021 still look very positive for these trends to continue with many parks having a head start on letting bookings with a substantial pipeline of holidays already transferred / delayed from 2020. Airlines and tour operators continue to forecasting a slow return to pre-covid levels and the second lockdown will further hinder this, a positive and real opportunity for further growth in the UK holiday market.”

The company, which plays a large role in the selling and purchasing of parks, said it has continued to see demand “significantly outstrip their supply with existing and established well funded operators seeking opportunities for expansion in the sector”.

“Compounding the demand we are also seeing a number of new entrants and private equity/investor backed operators seeking to gain a foot hold,” added Mr Burkinshaw.

However, he said that the future must be approached with some caution.

“Whilst the caravan and holiday park sector provides a very attractive and robust business model in these uncertain times, potential head winds cannot be ignored,” he said.

“Increased unemployment and a reduction in disposable income could impact parks in the future. We believe a flexible and adaptable approach to traditional business models will be the order of the day.”

You can read the full article on Sanderson Weatherall’s website here.

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