Branding, Website Design, SEO
Situated at Blackwater, near Truro, Trevarth is a family-run park boasting a beautiful countryside setting. Offering caravan, touring and camping holidays, it has an emphasis on offering quiet and relaxing breaks.
Priding themselves on their well-kept grounds and gardens, we refreshed their logo and website to reflect this — transforming their site into its’ own marvel of beauty. The website is fully mobile responsive, allowing it be seen in all its glory on any device.
Trevarth are also using Pitched Booking, making it easier for them to manage their booking and for guests to book online with ease.
The client wanted to updated their branding and have this roll through a new website. There were various issues with the code and functionality which was hindering the performance of the previous website. A fresh design allowed us to start from scratch with a new code base, making it cost effective for the client and easier to build upon in the future.
Year | 2018
Keen to keep the bird element from their existing logo, we embarked on creating a new logo that encapsulated the clients' wishes whilst communicating the simple pleasure of being in the countryside.
We were inspired by the park's immaculate gardens and wanted to incorporate an element of this into the logo, creating a new colour palette and utilise foliage and flowers.
Trevarth is a family-run holiday park and has been home to four generations of the Goldring family. We introduced a serif font to invoke a sense of heritage paired with a sans serif font for the tagline to create contrast.
Following on from the rebrand, we wanted to continue the garden theme throughout the website. Our aim was to create a website that was easy to navigate for the user, where they could find relevant information on holiday types and things to do in the local area.
With an abundance of information on the homepage, it was making it difficult for customers to find information and book online.
Trevarth's old website had no accommodation listing page. They can now make a real showcase of their caravan accommodation available. With unique flash captions and fun illustrative icons, making a choice of the next holiday is now clear and attractive.
We simplified the navigation menu across the top of every page, using icons to add some family fun. The old website lacked any strong call to action, with our new design we have all the main CTAs for bookings, calling and capturing data for future marketing purposes.
Trevarth were looking at replacing their booking software to enable them to manage their 50 plus units and pitches more efficiently whilst also giving their guests a better booking experience. The fact that Pitched could offer this along with designing a new website to work alongside the new booking experience was a big plus.
The website has seen a steady increase in online bookings – since launch they have received:
We would love to hear about any upcoming projects or have a chat to see how we can help you achieve your park goals.Let's start the journey for your project together