About us

Why choose Pitched? The answer is simple: we’re experts at what we do…

Our team of designers, developers and IT specialists not only have years of experience producing class-leading websites for holiday parks but also know a thing or two about the tourism sector.

We have worked directly for some of the smallest and biggest holiday park operators in the UK – and we haven’t just been supplying them with stunning websites and digital marketing services. Our team have collected glasses, worked reception desks, manned the telephones and even managed park departments in the past. So we know it inside out and back to front.

This knowledge of the tourism sector, combined with our technical expertise, means we offer the most comprehensive website design and marketing package to holiday parks and campsites in the UK.

Meet the team

Pitched consists of talented bunch of designers, developers and promotional experts. Here’s a few key members of the team who are likely to head up your project.

Ian Chambers - PitchedIan Chambers

Ian brings vast experience of the industry to the table. With an expert knowledge of holiday park data and an intricate understanding of all things IT and code, there’s little Ian doesn’t know about creating websites for holiday parks.

It is this passion for the industry and website development that led Ian to design and deliver one of the best on-line booking systems for holiday parks in the UK – Pitched Booking.
Ian formed our parent company, IT-OK, in 2005 focusing on IT support in the South West. But through supplying a range of business solutions, websites and bespoke booking applications for the holiday park sector, the seeds for Pitched were ultimately sewn and the dedicated move was made.

Before launching IT-OK and then Pitched, Ian worked for several holiday parks and campsites. Starting at the age of just 15 at Mullion Holiday Park, owned by Weststar Holidays (Deborah Meaden, Dragons Den) in the bars department before rising to become entertainments manager at Sea Acres Holiday Park and subsequently traversing to their larger White Acres sister park. There he managed successful seasons as assistant general manager, heading IT and marketing. He was instrumental in building the park’s reputation before it was purchased by Parkdean. Ian was then acquired by Cornwall’s largest independent holiday park, Hendra, to run their complex before being enticed by a move to Parkdean to head up their E-systems developments and switch to on-line booking.


Andrew Hampton - PitchedAndrew Hampton

Andrew is a man with extraordinary design skills. From headlines and images to buttons and text, he will make sure your website sings from the rooftops. A pixel perfectionist with a strong eye for detail, Andrew heads up our creative team and always seeks to push the boundaries with every new project he commands.

He joined the team in 2010, having previously served for 12 years in one of the South West’s leading sign and display organisations. There he forged the path from junior designer to senior designer and ultimately project manager overseeing projects including most notably designing the National Trust UK Estate Signage and Wayfinding scheme following their rebranding in 2008/9.

Since his move to Pitched Andrew has embraced the day to day challenges faced by the UK holiday park industry and has gone to great lengths to ensure that every new design he creates sets that holiday park client with the best possible standing to move forward.


Jo Chambers - PitchedJo Chambers

Ian’s better half provides a steady hand, valuable support and brings a quiet determination to the team. With a keen eye for detail, Jo provides strict planning and vital communication between the client and extended team, ensuring projects are delivered on time and with efficiency.

Like Ian, Jo brings huge operational knowledge and experience of the holiday park industry to the Pitched team. Before taking a full time role with ITOK and Pitched, Jo supported husband Ian with admin and accounts assistance whilst heading up pay roll, accounts and previously reception at Hendra Holiday Park, one of the largest independent holiday and touring parks in the South West.


Mike JarvisMike Jarvis

Mike is charged with crafting inspirational website content that not only engages users but also pushes your website to the top of Google’s search rankings. As well as producing SEO content, Mike’s role also sees him manage Google AdWords Pay Per Click accounts for a variety of clients, along with their social media activity.

Mike joined Pitched in late 2015, moving to us after 11 years as a journalist in Yorkshire and Cornwall. His journalism career saw him work for one of the biggest weekly newspapers in the country, serving as its news editor from 2010 as it won several major industry awards. A keen writer, Mike blogs for us on the holiday park industry, reporting on news and trends.